Retention Marketing Strategist – Remote LATAM

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a performance-driven lifecycle marketing team supporting large and enterprise-level DTC brands. They specialize in retention strategy across email, SMS, loyalty, subscriptions, and segmentation, combining data-driven insights with strategic execution. The team operates in a highly collaborative, agile environment, focused on innovation, measurable growth, and long-term client success.

LOCATION

Fully remote | 9 AM - 5 PM EST

ROLE OVERVIEW

The Retention Marketing Strategist will take full ownership of the strategic direction and long-term success of large and enterprise DTC client accounts. The main goal for this role is to develop and implement retention strategies that drive client growth and reduce churn. This role operates with high autonomy, leading end-to-end retention programs from strategy development through execution oversight and client leadership, while mentoring internal team members and driving innovation across lifecycle initiatives.

KEY RESPONSIBILITIES

ACCOUNT STRATEGY & OWNERSHIP

- Own the complete lifecycle strategy for large and enterprise DTC clients.

- Develop and maintain quarterly roadmaps aligned with client goals and performance.

- Recommend high-impact initiatives, including flows, campaigns, and cross-channel opportunities.

- Take a holistic approach to retention, proactively identifying opportunities for growth, efficiency, and innovation.

- Serve as the strategic authority for assigned accounts, guiding long-term direction and decision-making.

CLIENT LEADERSHIP & RELATIONSHIP MANAGEMENT

- Act as the primary point of contact and strategic lead for enterprise clients.

- Lead client calls, including agenda creation, presentation delivery, and post-call follow-ups.

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