Product Marketing Associate

At Chainalysis, our mission is to build trust in blockchains. To do that, we need to translate complex technical capabilities into human stories that resonate with investigators, compliance officers, and financial institutions.

As a Product Marketing Associate, you will be the bridge between our Product team’s innovations and our customers’ needs. You aren’t just looking for someone to list features; you are a storyteller who can craft a "product-to-customer" narrative that explains not just what we built, but why it matters to the safety of the cryptocurrency ecosystem. You will own the messaging for key segments, ensuring our sales team is armed with the right positioning and our customers understand the value of our platform.

WHAT YOU’LL DO

- Craft the Narrative: Develop clear, compelling messaging and positioning that differentiates Chainalysis products in a crowded market. You’ll turn technical specs into value-driven stories.

- Enable the Field: Create high-impact sales enablement materials (pitch decks, one-pagers, case studies, and talk tracks) that help our Account Executives and Customer Success teams win.

- Content Collaboration: Partner with the broader Marketing team to fuel demand generation campaigns with content that drives top-of-funnel interest and mid-funnel conversion.

- Cross-Functional Leadership: Act as a strategic partner to Product Management, providing feedback from the field to help shape the product roadmap.

WHAT WE’RE LOOKING FOR

- 2+ years of experience in Product Marketing, preferably within SaaS, Fintech, or Cybersecurity.

- A Storyteller First: You have a proven ability to create "product-to-customer" narratives. You can take a complex technical update and explain how it solves a specific user's problem.

- Execution Powerhouse: You are comfortable managing multiple projects simultaneously, from small feature updates to major platform launches.

- Analytical Mindset: You use data to back up your narrative. You’re c...