Creative Designer

About Winona:

Winona https://bywinona.com/ is one of the leading telemedicine companies providing HRT for women in menopause. We’ve built all of our technology in house including an EHR, patient care admin system, patient portal, website, marketing technology etc. Winona has two compounding pharmacies and a team of in house physicians providing world-class care via a fully vertically integrated business model.

About the Role:

We are looking for a Creative Designer to support our performance marketing efforts across paid digital channels and lifecycle campaigns. In this role, you will bridge the gap between high-level brand aesthetics and high-performing conversion metrics. You will be responsible for crafting visually compelling assets across our most critical growth channels—specifically performance advertising and lifecycle marketing.

The ideal candidate thrives in a fast-paced, collaborative environment and understands how to translate complex campaign goals into designs that stop the scroll and drive action.

Seniority Level: Mid Level

Key Responsibilities:

Performance Advertising

- Design visually compelling, conversion-focused ad creatives across platforms such as Meta, TikTok, display networks, and other digital advertising channels.

- Collaborate with the marketing team to understand campaign goals, messaging, and target audience demographics.

- Analyze ad performance metrics and engagement data to identify opportunities for creative optimization.

- Support video editors by creating design assets and graphics used in video ads.

Email Marketing

- Design and review marketing emails in collaboration with the Lifecycle Marketing (LCM) team.

- Assist with organizing and managing email files and assets within Iterable.

- Support the LCM team with email-related design requests.

- Basic knowledge of HTML/CSS is helpful for email design and troubleshooting.

Creative Production

- Produce static ad creatives and variations for ongoing marketin...