Digital Marketing Manager

ABOUT AIR APPS

At Air Apps, we believe in thinking bigger—and moving faster. We’re a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), and we need your passion and ambition to help us change how people plan, work, and live. Born in Lisbon, Portugal in 2018—and now with offices in both Lisbon and San Francisco—we’ve remained self-funded while reaching over 100 million downloads worldwide.

Our long-term focus drives us to challenge the status quo every day, pushing the boundaries of AI-driven solutions that truly make a difference. Here, you’ll be a creative force, shaping products that empower people across the globe.

Join us on this journey to redefine resource management—and change lives along the way.

THE ROLE

As a Digital Marketing Manager at Air Apps, you will be responsible for planning, executing, and optimizing online marketing campaigns across multiple channels. You will oversee SEO, SEM, paid advertising, and digital content strategies to drive traffic, engagement, and conversions.

This role requires a data-driven mindset, expertise in performance marketing, and the ability to create compelling digital campaigns that maximize ROI.

- This is a fully onsite position, based at our office in Lisbon, where you will collaborate closely with cross-functional teams in person and contribute to a dynamic and fast-paced environment. We are open to support with relocation efforts.

RESPONSIBILITIES

- Develop and execute multi-channel digital marketing campaigns, including SEO, SEM, PPC, display ads, and paid social media.

- Optimize Google Ads, Meta Ads, and other paid acquisition channels to drive growth.

- Conduct keyword research, on-page optimization, and link-building strategies to improve organic search rankings.

- Analyze campaign performance metrics, A/B test ad creatives, and optimize ad spend for maximum efficiency.

- Collaborate with content and design teams to cr...