Paid Media Strategist
Directive
Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.
At Directive, weβre always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences.
As we continue to grow, weβre always seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing.
If you're ready to explore future opportunities and be part of a team that values creativity, strategy, and results, weβd love to connect with you!
The Paid Strategists are a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders on executing Paid Media deliverables. In this role, you will gain experience creating high-performing Paid strategies for enterprise SaaS businesses.
*This role is listed internally as Account Strategist, Paid Media*
Roles & Responsibilities:
- Oversee and lead a collection of Paid Media accounts
- Serve as direct support to client contacts
- Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic
- Drive referrals via client relationships and professional network
- Build strategies for clients each quarter
- Have the ability to create, maintain, and optimize budgets for paid media campaigns across multiple channels
- Deeply understand c...
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