Business Development Representative

OUR MISSION

To become the car-changing destination of choice.

By combining technology, media and deep automotive expertise, we’ve transformed how people buy, sell, advertise and lease cars.

What started as a simple reviews site is now one of Europe’s largest car-changing destinations. Over 10 million customers have used carwow to buy and sell cars, with £3bn worth of cars bought and £1.8bn listed for sale last year alone.

In 2024, we acquired Autovia — creators of Auto Express and evo — doubling our audience overnight. Today, our brands reach over 350 million users annually and generate 1.1bn+ YouTube views, influencing how millions of drivers choose their next car.

And we’re a long way from done.

GYC ADVERTISING @ CARWOW

This role sits within GYC (Get Your Car) Advertising, a fast-growing commercial team responsible for building Carwow’s Used and New Car Advertising business.

The two markets are at very different stages:

- New Car Advertising is a mature, high-performing product with strong market fit and limited competition.

- Used Car Advertising is an emerging channel — competitive, fast-moving, and still being proven.

We operate like a startup within a startup:

- small team

- high ownership

- evolving products and processes

- limited structure by design

As a BDR, you’ll help build the foundations of this business by creating high-quality outbound pipeline, shaping how we approach dealers, and defining what “good” looks like from the ground up.

YOUR MISSION

Your mission is to create qualified pipeline from cold outbound outreach, focused initially on Used Car Advertising, and set the sales team up to win.

This role is not about closing deals or working warm leads.

It’s about discipline, resilience, and learning — building strong sales fundamentals in a fast-moving, high-accountability environment.

KEY RESPONSIBILITIES

GENERATE OUTBOUND PIPELINE (USED-FIRST)

- Cold-call and message independent dealers and retail groups

- Open r...