Customer Marketing Lifecycle Manager

At SiteMinder we believe the individual contributions of our employees are what drive our success. That’s why we hire and encourage diverse teams that include and respect a variety of voices, identities, backgrounds, experiences and perspectives. Our diverse and inclusive culture enables our employees to bring their unique selves to work and be proud of doing so. It’s in our differences that we will keep revolutionising the way for our customers. We are better together!

What We Do…

We’re people who love technology but know that hoteliers just want things to be simple. So since 2006 we’ve been constantly innovating our world-leading hotel commerce platform to help accommodation owners find and book more guests online - quickly and simply.

We’ve helped everyone from boutique hotels to big chains, enabling travellers to book igloos, cabins, castles, holiday parks, campsites, pubs, resorts, Airbnbs, and everything in between.

And today, we’re the world’s leading open hotel commerce platform, supporting 50,000 hotels in 150+ countries - with over 130 million reservations processed by SiteMinder’s technology every year.

About the Customer Lifecycle Marketing Manager role

We are looking for a creative, data-driven “make it happen and make it real!” marketer with a passion for delivering exceptional customer experiences and building long-term customer relationships in a SaaS environment. Your main goal is to increase our in-app upgrade and adoption conversions to drive customer lifetime value.

This position is accountable for measurable commercial outcomes – including customer lifetime value (LTV), expansion revenue through uplift ROI campaign activity – and for leading a high‑performing team to deliver these outcomes across multiple regions and languages in a SaaS, B2B technology environment.

What you will do...

- Develop and own the lifecycle program strategy, content creation, customer segmentation, targeting requirements, and campaign measurement approac...