Digital Marketing Specialist

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a fast-growing agency focused on delivering performance-driven digital marketing solutions for healthcare and life sciences clients. The company operates within an agile, innovation-focused environment and is actively integrating AI into marketing strategy, analytics, content workflows, and campaign optimization to drive stronger results across multiple channels.

LOCATION

Fully remote | 9 AM - 5 PM EST

ROLE OVERVIEW

The Digital Marketing Specialist will develop, execute, and optimize integrated digital marketing strategies across SEO, paid media, analytics, and AI-enhanced marketing initiatives. This role blends strategic thinking with hands-on execution and requires someone who is highly data-driven, performance-focused, and comfortable leveraging AI tools to improve marketing efficiency and campaign performance.

The ideal candidate is passionate about digital marketing, fluent in modern AI tools and technologies, and excited about optimizing multichannel campaigns for healthcare and life sciences clients across the full customer funnel.

KEY RESPONSIBILITIES

STRATEGY & EXECUTION

- Build integrated digital marketing strategies across SEO, SEM, paid social, and programmatic channels tailored to client goals and objectives.

- Incorporate AI tools and agents such as ChatGPT, Claude, N8N, Jasper, Midjourney, and AdCreative.ai http://AdCreative.ai to enhance copywriting, audience segmentation, automation, and campaign optimization.

- Translate business objectives into measurable marketing plans with clearly defined KPIs.

- Identify and test emerging platforms, ad formats, and AI-driven marketing enhancements.

SEO & CONTENT OPTIMIZATION

- Perform keyword research, technical SEO audits, and on-page/of...