Growth Marketing Campaign Strategist
PAR Technology
For over four decades, PAR Technology Corporation (NYSE: PAR) has been a leader in restaurant technology, empowering brands worldwide to create lasting connections with their guests. Our innovative solutions and commitment to excellence provide comprehensive software and hardware that enable seamless experiences and drive growth for over 100,000 restaurants in more than 110 countries. Embracing our "Better Together" ethos, we offer Unified Customer Experience solutions, combining point-of-sale, digital ordering, loyalty and back-office software solutions as well as industry-leading hardware and drive-thru offerings. To learn more, visit partech.com http://partech.com or connect with us on LinkedIn https://www.linkedin.com/company/partechnology/, X (formerly Twitter) https://twitter.com/par_tech, Facebook https://www.facebook.com/parpointofsale/, and Instagram https://www.instagram.com/partechnology/.
Position Description:Β
As a Growth Marketing Campaign Strategist on PAR Technology's Demand Generation team, you are the connective tissue between marketing and sales. Your primary focus is demand generation β building, writing, and managing outbound campaigns that move franchisee operators and corporate prospects from unaware to engaged, and from engaged to booked meetings with the sales team. You don't close deals. You create the conditions that make closing possible.
Position Location:
Minneapolis, MN (Remote)
Reports To:Β
Digital Marketing Manager
What Weβre Looking For:
Requirements:
- Proven experience in B2B demand generation, outbound marketing, or sales-focused content writing
- Strong copywriting skills with the ability to write in a conversational, empathy-led voice β not a marketing-blast voice
- AI forward - with an eagerness to experiment and learn
- Experience building or managing sequenced outreach campaigns in a sales engagement platform (Gong Engage, Outreach, Salesloft, or similar)
- Demonstrated ability to analyze campaign performan...
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