Head of Social & Influencer Marketing

ABOUT ONEPAY

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

- Ready to run

- Hungry and driven by urgency

- Exceptional at what they do, with low ego

- Comfortable operating in motion

THE ROLE

As Head of Social & Influencer Marketing at OnePay, you will define and lead our social strategy as a core growth and brand lever, shaping how millions of customers discover, engage with, and trust our brand. You will:

- Rebuild and reinvent OnePay’s social presence with a fresh POV, modern brand voice, and platform-specific identities

- Build frameworks for content planning, trend forecasting, calendars, workflows, and measurement

- Lead the creation of thumb-stopping, conversation-driving social content across all platforms

- Partner closely with Brand, Product and Performance Marketing to ensure social reinforces brand storytelling and campaign moments

- Oversee creator collaborations, influencer strategy, and social-first partnerships

- Use data to guide content decisions, trend identification, resource allocation, and optimizations

- Build and maintain reporting ...