Marketing Operations Specialist — B2B Campaign Execution

🚀 About the Role We’re looking for a Marketing Operations Specialist with strong hands-on experience in HubSpot, Salesforce, and campaign operations — paired with a solid understanding of how clean execution and data quality drive global marketing programs. This role is not for high-level strategists who don’t execute, nor for marketers who only report on data. We’re looking for someone who can own campaigns end-to-end — from building emails, forms, and workflows, to QA, monitoring, and ensuring leads flow correctly across systems. You’ll work closely with design, copy, events, and growth stakeholders to launch campaigns, maintain clean marketing operations, and continuously improve processes through careful monitoring and proactive issue resolution. 💰 Compensation & Benefits Because strong performance deserves strong rewards 👇 🩺 Health card for you + 1 dependent 👶 Parental benefits 🌴 Paid leaves & holidays off 🎁 Referral & performance incentives 💼 What You’ll Be Doing ✨ Campaign Execution & MarOps Operations Build, launch, and manage HubSpot email campaigns, including templates, personalization tokens, lists, workflows, and QA. Set up and maintain Salesforce campaigns for events, webinars, and lifecycle programs — including member statuses, lead associations, and reporting. Ensure webinar and event registrations flow correctly using Wistia forms, HubSpot static lists, and Salesforce integration. Build web forms with proper tracking, routing, and data hygiene. Monitor active campaigns for issues like broken forms, failed syncs, or routing errors, and proactively resolve them. 📊 Data Management & QA Validate audience segments in HubSpot to ensure correct targeting before any campaign send. Maintain lead routing workflows in HubSpot and Salesforce so leads enter the correct nurture flows and SDR queues. Proactively manage tickets and requests in JIRA, triage tasks, clarify scope, and communicate timelines to stakeholders. Document recurring issues and suggest process improvements to maintain high-quality campaigns. 🧠 Collaboration & Process Improvement Coordinate with design, copy, and events teams to gather assets and unblock campaign launches. Identify recurring campaign issues and patterns, escalating them when necessary. Take initiative to recommend improvements in audience segmentation, lead routing, or campaign setup over time. 🎯 You’ll Be Great at This Role If You… Have 2+ years of hands-on HubSpot experience, building emails, workflows, and campaigns. Are familiar with Salesforce campaigns, lead association, and data validation. Are comfortable working in a structured ticketing system like JIRA. Communicate clearly with both technical and non-technical stakeholders. Have exceptional attention to detail and can catch issues before they affect campaigns. Can work U.S. Eastern hours. Are proactive, organized, and able to manage multiple tasks independently. 💡 Bonus Points More advanced Salesforce experience (campaigns, workflows, reports). Experience with Gong Engage, Wistia, or Clay. Webinar platform experience (registration forms, confirmation flows, attendee management). Background in B2B or advertiser-facing marketing programs. Experience running campaigns for global or multi-region audiences. 🧰 Your Tech Stack Marketing Automation: HubSpot CRM: Salesforce Forms & Video: Wistia Ticketing & Workflow: JIRA Collaboration: Slack, Google Workspace 🗓️ What to Expect ✏️ Short MarOps discussion or practical exercise before hire ⏰ Start date: as soon as available 🌟 Why Join In this role, you’ll work hands-on with real campaigns, own critical marketing operations processes, and ensure programs run smoothly across systems. 👉 If you love building campaigns, maintaining clean data, and making operations run like clockwork, we’d love to meet you. Apply now and grow your career in marketing operations. 🚀