Paid Search Specialist
Latamcent
Summary
Elumynt is looking for a Paid Search Specialist to drive measurable growth for e-commerce clients through strategic performance marketing campaigns — with a primary focus on Google Ads.
You’ll manage search campaigns across multiple accounts, optimize for conversion and ROAS, and leverage your analytical skills to identify opportunities for client growth. This is a hands-on execution role where you’ll collaborate closely with account strategists, creative teams, and data analysts to translate performance insights into action.
CORE RESPONSIBILITIES
- Manage Google Ads campaigns across Search, Shopping, YouTube, and Performance Max.
- Develop and execute conversion-focused strategies aligned with client goals.
- Build and optimize keyword targeting, bidding strategies, ad copy, and landing page recommendations.
- Monitor campaign performance and provide data-driven insights to improve ROAS, CPA, and LTV.
- Conduct A/B testing on ad creatives, copy, and landing pages to improve performance.
- Prepare client reports highlighting actionable insights and opportunities for growth.
- Stay current on Google Ads and search marketing trends, algorithm changes, and automation tools.
- Collaborate with internal teams to ensure campaigns align with the overall e-commerce funnel and creative direction.
JOB REQUIREMENTS
- C1–C2 English level (fluent written and verbal communication).
- 3+ years of experience managing Google Ads campaigns for e-commerce brands (agency experience preferred).
- Proven track record improving ROAS, conversion rates, and customer acquisition through paid search.
- Expert knowledge of Google Ads Manager, Merchant Center, and Analytics.
- Experience managing large budgets and optimizing toward multiple goals (CPA, ROAS, etc.).
- Strong analytical and Excel/Google Sheets skills for data interpretation and reporting.
- Understanding of landing page best practices, attribution, and conversion tracking.
- Bonus: experience with Bing Ads, Performance Max, or YouTube Ads.
SKILLS & TOOLS
- Google Ads & Merchant Center
- Google Analytics / GA4
- Tag Manager
- Data Studio (Looker)
- Excel / Google Sheets
- Performance marketing metrics (ROAS, CPA, LTV, CTR)
IDEAL CANDIDATE PROFILE
Be Analytical: You love numbers and can quickly turn data into actionable insights.
Be Strategic: You understand how search fits into a full-funnel e-commerce strategy.
Be Proactive: You anticipate challenges and propose solutions before they arise.
Be Collaborative: You communicate clearly, work well with creatives, and value client success.
COMPANY REQUIREMENTS
- Dedicated workspace free from distractions.
- High-speed internet for meetings and campaign management (internet stipend provided).
- Full-time availability (40 hrs/week) with presence during CST business hours (9:30 AM–4 PM).
- Self-starter attitude with the ability to work independently in a remote environment.
- Occasional travel for team meetups or client visits (<5% of time).
- Accurate time tracking for client and project work.
WHY YOU’LL LOVE WORKING HERE
- Collaborate with an award-winning performance marketing team ranked among the top 15 fastest-growing agencies globally.
- 100% remote — work from anywhere in Latin America.
- Unlimited paid time off (after 6 months).
- Half-Day Fridays during the summer.
- Growth opportunities in a high-performance environment that values creativity and data equally.
- Competitive salary: $2,500–$3,000 USD/month, based on experience.
Job description created by https://latamcent.comlatamcent.com http://latamcent.com, a nearshore staffing agency https://latamcent.com.
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