Social Media Manager

Eterniti is the leading operator of vacation rentals in iconic holiday destinations, led by a passion for excellence, authentic adventures, and hospitality. With over €2 billion in assets under management, we operate 800+ chalets, villas and apartments under 3 consumer brands: Emerald Stay (our 4* brand), Bo House (our 5* brand) and Verbier Exclusive (our palace brand). Our guests can discover our properties in more than 25 exceptional destinations across Europe and North America. Reports to: Chief Marketing Officer (CMO) We are looking for a full-time Social Media Manager who combines creative instinct with commercial impact. This is not a maintenance role, we need someone who can own, build, and accelerate our presence across platforms. You will be responsible for the performance and growth of our social channels, leading everything from strategy and content creation to influencer partnerships and creative testing. You’ll play a key role in developing both organic and paid social content, ensuring everything we produce is not only on-brand, but delivers measurable results. KEY RESPONSIBILITIES Ownership & Growth Own the performance and growth of our social media channels Develop and execute a best-in-class social strategy aligned with brand and commercial objectives Drive measurable growth across key platforms (Instagram, TikTok, Pinterest, LinkedIn) Contribute to driving qualified traffic, engagement, and brand demand through social Content Creation & Creative Direction Create high-quality, visually compelling content across organic and paid channels Concept, shoot, and edit content (photo and video), with a strong focus on short-form video Build scalable content formats and frameworks to maximise output and efficiency Ensure a consistent, premium visual identity and brand voice across all platforms Produce content designed to capture attention in the first seconds and drive engagement Paid Social Creative & Testing Develop and iterate paid social creative in collaboration with performance marketing teams Generate and test multiple creative variations (hooks, formats, messaging) on an ongoing basis Use performance data to inform and refine creative decisions Influencer & Creator Partnerships Own and scale our influencer and creator strategy Identify, brief, and manage creators to deliver high-performing content Ensure influencer content can be leveraged across both organic and paid campaigns Build long-term relationships with creators aligned with the brand Performance & Optimisation Monitor, analyse, and report on content and channel performance Translate insights into actionable improvements Set and track KPIs across engagement, growth, and content performance Work closely with performance and commercial teams to align content with campaigns and seasonality Community & Brand Building Build and nurture an engaged, high-quality audience Manage community interactions in line with brand tone and positioning Maintain a distinctive, premium presence across all channels KEY INFORMATION Starting date: as soon as possible Permanent contract (indefinite Spanish contract) Full-time position: 40-hours / week There will be occasional travel to our destinations Hybrid position: we have a flexible home office policy: with us, you'll work at the office two days per week - the rest of the time, it's up to you The recruitment process is the following: Step 1: screening call for selected candidates Step 2: first video interview with our CMO Step 3: case study Step 4: second video interview with our CMO Step 5: reference check ABOUT YOU Proven experience as a Social Media Manager (ideally within luxury, travel, hospitality, or lifestyle brands) Proven track record of scaling social media accounts and delivering measurable growth (please include examples or metrics) Strong experience creating content for both organic and paid social campaigns Experience working closely with performance marketing teams on paid social creative Strong experience in influencer and creator marketing Deep understanding of short-form video and platform-native content (Instagram Reels, TikTok) Equally comfortable developing creative concepts and analysing performance data Ability to produce, test, and iterate content at pace without compromising quality Strong visual taste and understanding of luxury brand positioning Excellent communication and organisational skills Fluent in English (essential); Spanish and/or French strongly preferred What Success Looks Like Strong, consistent growth across all key social platforms High-performing content with clear improvements in engagement (shares, saves, reach) A pipeline of paid social creatives contributing to campaign performance Influencer and creator partnerships delivering both brand impact and performance A distinctive, premium, and recognisable brand presence on social Social media established as a meaningful driver of brand demand and business growth Why Join Us This is an opportunity to take full ownership of social media within a fast-growing luxury travel brand. You’ll have the autonomy to create, the mandate to grow, and the opportunity to directly impact how the brand is seen, and how it performs. If you are both creatively driven and commercially minded, and you know how to consistently turn content into performance, we’d love to hear from you. ABOUT US We offer a work environment that values and empowers people while fostering personal development. Our culture is dictated by the following values : Make Mistakes - We foster a creative environment where the best ideas win, where it is okay to make mistakes and unacceptable not to learn from them. Question - We don't accept the status quo and look for ways to leverage technology while empowering people. Speak Up - We are true people who give honest feedback, who are not afraid to share opinions and who don't talk behind one's back. Think Big - While staying humble, we aim for the stars and work towards established goals and metrics. Don’t Compromise - We are obsessed with quality, like a Swiss watchmaker. Care - We care about our team members, our partners and our clients, and make our passion and our work one and the same. We are demanding - everyone really counts at Eterniti. But keep in mind that we value hard work and give growth opportunities to those who deserve it. We want you to grow with the company. Oh, we’ve got perks... Emerald Stay membership: All-year-round discount of 10% off on Emerald stays Discount of 50% off on Emerald stays during low season, on selected properties Discount on services in all our destinations Birthday off Flexible work environment : we have a flexible home office policy; you'll work at the office on Tuesdays and Wednesdays, the rest of the time, it's up to you. Feeling like working with another view? We offer 15 days yearly of remote work from wherever you'd like Well-being program: we will contribute up to 300€ annually to your wellbeing expenses from 1st anniversary Coaching program for Supervisor level and above from 1st anniversary Team member referral program Property referral program Yearly off-site Regular optional team events Feeling aligned? Then we want you on the Eterniti team!