Growth Associate
Scale Army Careers
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the clientβs time zone.
Our client is an early-stage company building its marketing function from the ground up. They are focused on launching and scaling paid acquisition across key digital channels, with an emphasis on performance, experimentation, and data-driven growth. The team values hands-on operators who enjoy testing, learning, and turning insights into scalable results.
Location
Remote | 9 AM - 5 PM CST
Role Overview
The Growth Associate will lead paid acquisition efforts from 0β1, setting up measurement, launching initial campaigns, and scaling performance marketing across multiple channels. This role owns strategy, execution, testing, and optimization across Meta, TikTok, and Google, with a strong focus on performance insights and creative effectiveness.
Key Responsibilities
PAID ACQUISITION & CHANNEL OWNERSHIP
- Set up and manage paid acquisition campaigns from launch through scale.
- Own performance across Meta, TikTok, and Google (YouTube and Search).
- Establish measurement frameworks and campaign tracking from the ground up.
- Scale successful campaigns and channels based on performance data.
CREATIVE STRATEGY & EXECUTION
- Contribute to creative strategy with data-backed recommendations.
- Edit and adapt creative assets using tools such as Canva or Figma.
- Write and refine ad copy aligned with performance goals.
- Collaborate on creative brainstorming and testing ideas.
- Set up and optimize landing pages to support campaign performance.
PERFORMANCE ANALYSIS & OPTIMIZATION
- Monitor campaign performance and key metrics closely.
- Dive deep into data to identify trends, insights, and optimization opportunities.
- Translate performance data into actionable recommendations for future tests.
- Continuou...
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