E-commerce Marketing Manager

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is launching and growing an online pet brand focused on dog products and is seeking a marketing professional to help build its ecommerce presence from the ground up. This role combines storefront management, marketplace expansion, and digital marketing execution, with a strong emphasis on driving online sales, improving product visibility, and supporting long-term brand growth through modern tools and data-driven strategies.

LOCATION

Fully Remote | 9 AM - 5 PM EST

ROLE OVERVIEW

The Ecommerce Marketing Manager will be responsible for managing the ecommerce storefront, supporting marketplace expansion, and driving traffic and sales through digital marketing initiatives. This role requires hands-on experience across Shopify, ecommerce marketplaces, and paid digital channels, along with the ability to use AI-assisted tools to streamline content creation and optimize performance.

KEY RESPONSIBILITIES

ECOMMERCE STORE MANAGEMENT

- Manage and maintain the Shopify storefront, ensuring products, descriptions, pricing, and images are optimized.

- Upload and organize product listings while maintaining a seamless customer shopping experience.

- Monitor site performance and identify opportunities to improve conversion rates and user experience.

MARKETPLACE EXPANSION

- Support the setup and management of Amazon Seller Central.

- Assist with launching and managing product listings on TikTok Shop.

- Optimize product pages across platforms to improve visibility and conversions.

DIGITAL MARKETING & TRAFFIC GENERATION

- Launch and manage paid advertising campaigns on Meta, including Facebook and Instagram.

- Support TikTok marketing initiatives across content and advertising.

- Develop strategies to drive qu...