Marketing Operator

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a B2B SaaS company focused on mobile testing solutions for enterprise engineering teams. Their platform supports technical organizations by improving mobile testing workflows, and they are growing their marketing function with a hands-on operator who can directly contribute to pipeline generation through daily execution across campaigns, content, and conversion initiatives.

LOCATION

Fully Remote | 9 AM - 5 PM EST

ROLE OVERVIEW

The Marketing Operator will lead day-to-day execution across demand generation, content production, website optimization, and performance reporting with a strong focus on qualified pipeline creation. This is an execution-first individual contributor role designed for someone who can consistently ship work, collaborate directly with leadership, and drive measurable marketing outcomes in a fast-paced environment.

KEY RESPONSIBILITIES

DEMAND GENERATION

- Design, build, and execute campaigns that generate demo requests and qualified meetings.

- Launch landing pages and supporting campaign assets with contractor support when needed.

- Run webinars end to end, including topic development, promotion, and follow-up.

- Partner closely with Sales to improve lead-to-meeting conversion.

WEBSITE & CONVERSION OPTIMIZATION

- Maintain website messaging to ensure accuracy and relevance.

- Improve conversion rates across key pages through testing and iteration.

- Conduct A/B tests and implement updates to calls to action, proof points, and positioning.

SEO & CONTENT EXECUTION

- Execute keyword-driven content updates and publish new pages with contractor support.

- Refresh existing high-performing content to improve search performance.

- Strengthen internal linking and on-page op...