eCommerce Marketing Manager

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a fast-growing skincare company with a thriving community of over 150,000 followers across various platforms. Specializing in premium skincare products inspired by Traditional Chinese Medicine, the company offers not only high-quality products but also educational content, online courses, and clinical services that help women achieve healthier skin through science-backed approaches.

Location:
Fully Remote (Work from Home), 9 AM – 5 PM EST

Role Overview:
We are seeking a eCommerce Marketing Manager to take charge of performance marketing and conversion rate optimization (CRO) with the opportunity to grow into a full e-commerce leadership role. This position requires someone who can thrive in a high-growth startup environment, focusing on paid media optimization, improving conversion rates, and managing strategic agency relationships to drive significant revenue growth.

Growth Plan:

- First 90 Days Focus

- Take over Meta ads + improve performance

- Identify key funnel leaks

- Ship quick CRO wins

- 3–6 Months

- Scale ad spend

- Improve AOV + CVR

- Build reporting systems

- 6–12 Months

- Hire and manage team/agencies

Key Responsibilities:

- Paid Media Management & Strategy

- Take hands-on control of Meta advertising campaigns with a current monthly ad spend of $6-8K, with plans to scale through Q4.

- Optimize current agency performance or source and manage new paid media partners.

- Develop and execute high-performing creatives using existing content, spotting and scaling winning concepts across channels.

- Run structured A/B tests to improve campaign performance.

- Create and manage comprehensive dashboards for easy analysis ...