Product marketing manager

ABOUT WATERSHED

Watershed https://watershed.com/ is the enterprise sustainability platform. Companies like Airbnb, Carlyle Group, FedEx, Visa, and Dr. Martens use Watershed to manage climate and ESG data, produce audit-ready metrics for voluntary and regulatory reporting including CSRD, and drive real decarbonization. We are looking for team members who love product-building, want to work hard at a mission-oriented startup, and will collaborate with us in shaping the culture of a growing team.

We have offices in San Francisco, New York, Denver, London, Paris, Berlin, Sydney, Mexico City, and remote team members across the US and Europe. We hope that you'll be interested in joining us!

THE ROLE

As a product marketing manager at Watershed you will play a critical role in defining Watershed’s messaging, positioning, audience segmentation, launch plans, and demand strategy for major product areas within our sustainability AI platform. For this role, you’ll also specialize in developing expansion strategies to drive existing customer adoption of new products and features. We’re looking for a decisive and influential marketer who thrives when given autonomy to orchestrate an end-to-end strategy. You should be comfortable setting targets and collaborating cross-functionally on the demand generation models to deliver on them.

Our ideal candidate will be adept at both the creative side of product marketing and the analytical side. You’ll be someone who can find differentiated angles to develop compelling narratives and someone who can dissect an end goal into the demand equation to meet it. We require experience responsibly working with AI in support of product marketing workflows and an interest in developing deeper skills in that capacity.

We prefer this role to be in our San Francisco or New York City offices, but this position can also be remote in the US (west coast preferred).

You will:

- Define and implement the product marketing and launch strategy for stra...